A theatre event as catalyst for development

Gema Gómez-Casero, Jesús Claudio Pérez Gálvez, Sandra Cristina Ribeiro, Carol Angélica Jara Alba

Abstract


Recently the events have attracted interest in the scientific literature. Specifically, research on performing arts festivals is very scarce and even more so on classical theater festivals. For this reason, after analyzing the importance of events in the economy and its effects on art and culture, we study what are the main theater festivals in the Spanish scene and finally the concrete case of the International Classical Theatre Festival of Almagro, which since its last edition in 2017 has increased both the number of tickets sold and its collection and hotel occupancy, suffering a fall in the 2013 edition.


Keywords


Cultural festival, Almagro, theater, satisfaction, event, festival, spectator

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